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Let your journey start here

Turn Your Vision

Into Action


Here are leadership books I highly recommend every leader should read and have on their shelf of learning and growth. I'll keep adding to this list, so keep coming back.

Navigate Phase:

  • Dare to Lead by Brene Brown

  • Any books by Brene Brown

  • To the Top by Jenna Fischer 

Elevate Phase:

  • Trust and Inspire by Stephen M. Covey

  • Radical Candor by Kim Scott

  • Developing the Leader within You 2.0 by John Maxwell 

Co-Create Phase:

  • Start with Why by Simon Sinek

  • Saving Time by Jenny O'Dell

  • Grit by Angela Duckworth

Check out my Publications page to find all my articles on how to navigate your career, elevate your brand and co-create your best work and life.


Frequently Asked Questions

Nielsen Executive Coaching LLC is here to answer the questions that people ask on a regular basis. Take time to browse this page to find out. Contact me, Jennifer Nielsen, for more information!

What is coaching?

According to the International Coach Federation (ICF), coaching is defined as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.

How is coaching different from other service professions (per ICF)?

Professional coaching focuses on setting goals, creating outcomes and managing personal change. Sometimes it’s helpful to understand coaching by distinguishing it from other personal or organizational support professions.

Therapy: Therapy deals with healing pain, dysfunction and conflict within an individual or in relationships. The focus is often on resolving difficulties arising from the past that hamper an individual’s emotional functioning in the present, improving overall psychological functioning, and dealing with the present in more emotionally healthy ways. Coaching, on the other hand, supports personal and professional growth based on self-initiated change in pursuit of specific actionable outcomes. These outcomes are linked to personal or professional success. Coaching is future focused. While positive feelings/emotions may be a natural outcome of coaching, the primary focus is on creating actionable strategies for achieving specific goals in one’s work or personal life. The emphases in a coaching relationship are on action, accountability, and follow through.

Consulting: Individuals or organizations retain consultants for their expertise. While consulting approaches vary widely, the assumption is the consultant will diagnose problems and prescribe and, sometimes, implement solutions. With coaching, the assumption is that individuals or teams are capable of generating their own solutions, with the coach supplying supportive, discovery-based approaches and frameworks.

Mentoring: A mentor is an expert who provides wisdom and guidance based on his or her own experience. Mentoring may include advising, counseling and coaching. The coaching process does not include advising or counseling, and focuses instead on individuals or groups setting and reaching their own objectives.

Training: Training programs are based on objectives set out by the trainer or instructor. Though objectives are clarified in the coaching process, they are set by the individual or team being coached, with guidance provided by the coach. Training also assumes a linear learning path that coincides with an established curriculum. Coaching is less linear without a set curriculum.

What topics can I get coached on?

An individual or team might choose to work with a coach for many reasons, including but not limited to the following:

  • Something urgent, compelling or exciting is at stake (a challenge, stretch goal or opportunity)
  • A gap exists in knowledge, skills, confidence
  • A desire to accelerate results
  • A lack of clarity with choices to be made
  • Success has started to become problematic
  • Work and life are out of balance, creating unwanted consequences
  • Core strengths need to be identified, along with how best to leverage them

Why should I hire Nielsen Executive Coaching LLC?

Jennifer Nielsen is the owner of Nielsen Executive Coaching LLC. She is a certified executive coach with over 20 years of experience in management consulting and has industry experience in audit, accounting, financial services, technology and government services. She has managed, trained, mentored and coached diverse professionals that range from junior analyst to senior manager levels in her career. While she coaches and trains all professionals and executives, she specializes in coaching female leaders, as she has been there and understands the struggles for career progression and transition. Jennifer provides all her clients with the tools and strategies to bring them more awareness to what they desire and define as success.

She is able to help you to:

  • Clarify values and to discover what is most important in your work and life
  • Hold you accountable for the actions you decided in order to keep you focused towards the path you chose
  • Be used as a sounding board and serves as an objective view point to your current situation and circumstances

When will I see results?

  • A minimum of at least 3 monthly sessions with Nielsen Executive Coaching LLC is needed to explore and discover what changes, improvements, or transition you want to clarify and focus into action plans.
  • As your executive coach, Jennifer will guide and support you in discovering the actions that you need to make the change you want but the transformation often occurs after the sessions.
  • Clients are held accountable for implanting the actions and change but Jennifer will be there along-side the client to witness and support the transformation!

Will my topics, situation, and/or sessions be discussed with others?

Nielsen Executive Coaching LLC has an obligation to maintain the confidentiality of details and information revealed and discussed by clients. As a certified professional coach, Jennifer agrees to adhere to and abide by the International Coach Federation (ICF) Code of Ethics. However, clients occasionally bring up issues that may be better served by another type of professional (i.e. counselor, mentor, therapist, financial planner, etc.), in which a referral will be made to the client and may lead to a denial of services.

Is there a coaching agreement and a refund policy?

Yes, when working with Jennifer, you are in a partnership. There will be a coaching agreement that the client (coachee) reviews and approves before starting any program. The agreement lays out the terms and conditions of the program, costs, payment terms and the refund policy tailored for the client. Therefore, from time to time, the agreement may need to terminated early, as mutually agreed upon between Nielsen Executive Coaching LLC and the client, therefore, in which Nielsen Executive Coaching LLC will refund the remaining unused session costs back to the client, as satisfaction is always guaranteed.

How do I sign up for a program with Nielsen Executive Coaching LLC?

Yes! Complete the Contact page for a complementary strategy call to discuss your needs and fit for the right coaching program.

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